As our long march continues through the final few remaining categories of commercial slogans collected in Williams Sunners’ 1949 tome, American Slogans. This week, slogans beginning with the letters A through L from the chapter entitled “Slogans from the British Empire.”
Above them a’ (Lang’s Scotch whiskey).
Abroad without crossing the seas (Montreal Tourist Bureau).
Adopt it now, adapt it later (Flowline conveyer system).
Afore ye go (Bell’s old Scotch whiskey).
All-purpose electric hammer, The (Kango).
All that’s best in coffee (Red White and Blue).
All work is eye work, eye work is my work (Burgham & Croydon), Opticians.
Always a good companion (Tata’s cologne).
Always the choice of connoisseurs (Adams 15 port).
American technology, British engineering (Head Wrightson processes).
Andrews for INNER cleanliness (liver salt).
Approved by a thousand million thirsts (Clayton’s fruit squashes).
As silent as the G in diaphragm (Saunders diaphragm valves).
Aspirin with a difference (Alasil).
Astonishingly good (soap), South African Oil & Fat Industries.
At any time of strain or pain Genasprin sees you through (aspirin).
At its old-time best (Curtis Gin).
Babies love it (Cow and Gate milk food).
Background to every lovely hair style (Eugene waver), Machine.
Be-fitting pride (B. B. Parkes pipe fittings).
Beer of superior quality, The (Castle).
Bell-dyed is well dyed (Bell dye works).
Best can never be surpassed, The (Clubland white post).
Best cement in the world used all over the world (Ciment Fondu).
Best company is the company that does the most good, The (Mutual Life Ins. Co.).
Best for you and baby, too (Albert Soaps Co.), Montreal.
Best in any measure, The (Grant whisky).
Best in the trade (Wright’s biscuits).
Best-known name in fire-protection, The (Pyrene Co.).
Best of taste, The (Poyner’s tea and coffee).
Best possible, The (Senior’s fish and meat pastes).
Best you can buy, sweet or dry, The (Vanour vermouth).
Better balanced bread, The (Hovis).
Better beer, The (Ansell’s).
Better methods, better marketing, better milk (Dairy Farmer), Magazine.
Bienvenue a’ Quebec (Canadian Pacific Steamship & RR Co.).
Born 1820, still going strong (Johnnie Walker whiskey).
Brand that puts flavor first, The (Del Monte fruits).
Breeder’s choice, The (Ful-O-Pep feeds).
Bright future (Science polish for shoes, floors, etc.).
Britain’s best-known makers of rope (British Ropes, Ltd.).
Britain’s best-known brassière (Kestos).
Britain’s leading oil journal (Petroleum Times).
Builders of better ships from every angle (Batram Sunderland).
Canada’s greatest newspaper (Montreal Daily Star).
Canada’s national air service (Trans-Canadian Air Lines).
Canada’s national farm journal (Family Herald & Weekly Star).
Canada’s national magazine (Maclean’s Magazine), Toronto.
Canada’s national newspaper (Toronto Globe).
Cares for your skin (lotion), Irish.
Centre of the world (Addenino’s), Hotel and restaurant.
Choice of champions, The (A. G. Spalding & Bros.).
Choice of the connoisseur, The (Gem cigarettes).
Cigarette of distinction, A (Embassy).
Cleans as it polishes (Karpol), Car polish.
ConfiDENTALly it’s Kolynos (dentrifice).
Constant in performance (Ford).
Cooler that does everything, The (Signet range).
Connoisseur’s favorite, The (Palomino & Vergara).
Connoisseur’s port, The (Clubland).
Correct-shape toothbrush, The (Wisdom).
Corset that fits like a glove, The (My Lady).
Count the stars who use them (A. J. Reach sports equipment).
Countless chins are comforted (Palmolive shaving cream).
Covers the country (Ratin Service), Exterminators.
Craftsmen in keeping things new (Langley’s, Ltd.).
Crawford’s biscuits are GOOD biscuits.
Creme de menthe with character, The (Vanryck).
CURRENT way of telling the time, The (Temco), Electric clocks.
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