Pitch perfect: electrical appliances

As the Pitch Perfect series continues, we today feature a collection of 1949 advertising slogans used to market electrical appliances and accessories.

Above all, dependable (Universal motors).

Balanced construction means durability (Johnson outboard motor).
Battery with a kick (Prest-O-Lite).
Better light brings better living (Consumers Public Power District).
Built for the best (Apollo Magneto Corp.).

Come on, breeze, let’s blow (electric fan), Wagner Electric Co.
Cook electrically and enjoy the difference (Reddy Kilowatt).
Creative electrical engineering (Leland Electric Co.), Dayton.
Crest of American engineering (Deusenberg Motors Co.).
Cup for two or two for you, A (percolator), Metal Ware Co.

Don’t buy motors, buy Motor-Gard (emergency motor protector).

Electricity gives you matchless cooking (L. A. Bureau of Power and Light).
Electricity gives you matchless water heating (L. A. Bureau of Power and Light).
Everything electrical for home and industry (Canadian Westinghouse Co.).
Everything electrical for the theatre (Major Equipment Co.).

Faithfulness of an old friend, The (North East Electric Co.).
For lifetime service (wiring sytem), General Electric Co.
For wonderful ironings (elastic hot startch).
From the smallest to the largest (motor troubles rectified), Anessen Elec.
From the tiniest to the mightiest (motors), General Electric Co.

Give Red Bands your hard job (Howell Electric Motors Co.).
Good mechanic’s choice, The (U. S. Electrical Tool Co.), Cincinnati.

House of magic, The (General Electric).

Industrial efficiency depends on electrical control (Cutler-Hammer Co.).
In electricity, it’s Edison from start to finish (Edison-Splitdorf Corp.).
Instantly known when blown (Royal Crystal fuse plug), Royal Electric Co.
It’s an “open and shut” case (K & M Kontrol), Motor valve.
It’s a real fuse, built for real service (Trico Fuse Mfg. Co.).

Key to better grinding, The (Black and Decker Mfg. Co.), Towson, Md.

Let’s create markets (General Transformer Co.), Chicago.
Lifetime of Safety-first service, A (fuse pullers), Trico Fuse Mfg. Co.
Line of least resistance, The (Koehler Motors Corp.).
Link up with Lincoln (Lincoln Electric Co.).
Longest life by owners’ records (Gould Storage Battery Co.).

Makers of things more useful (Benjamin Electric Mfg. Co.).
Men who know back OSCO (motors).
More than horse-power (electric motors), Louis Allis Co.
Motor drive is more than power (Reliance Motors).
Motorized power, fitted to every need (General Electric Co.).
Motor’s the thing, The (Herschell-Spillman Motor Co.).

Name that means everything in electricity, The (Westinghouse).
Nearly perfect transformer, The (Ferranti, Inc).
Never too hot, CLICK and it’s off; never too cool, CLICK, and it’s on.
New flush mounted unit cooler, A (Unitron), Elec. Power Equip. Corp.
No buzz, no blast, no bother (Vornadofan).
No damp amps (Cincinnati Elec. Prods.).
No home’s complete without a telechime (General Kontrolar Co.).

Off when it’s on, on when it’s off (Gould Storage Battery Co.).
Only iron that banishes ironing fatigue forever, The (Proctor Elec. Co.).

Perfected flow control instrument, A (Thermotron).
Pioneer manufacturers of electric control apparatus (Cutler-Hammer).
Plug in, I’m Reddy (Reddy Kilowatt).
Porcelain top, no shocks, no burns (Trico Fuse).
Power that stays (Monarch battery).
Power to spare (U S L batteries).
Preferred for quality (Trico Fuse).
Preferred for performance (International Resistance Co.).
Pressroom efficiency depends on electrical control (Cutler-Hammer).
Proven by the test of time (Habirshaw Electric Cable Co.).

Quality electrical protective devices and specialties (Trico Fuse Co.).

Rawlplugs hold screws fast (Rawlplug Co.).
Remy standard is excellence, The (Remy Electric Co.).
Responsiveness of a well-trained servant (North East Electric Co.).
Restful ironing (Savage ironer), Savage Arms Corp.

See the difference (Eveready battery).
Servants for the home (Hotpoint appliances).
Sign of a better job, The (Frank Adam Electric Co.).
Silent Four, The (Peerless Electric Co.).
Standard of the globe (telegraph equipment), J. H. Bunnell & Co.
Standards are set by Triplett (tube tester).
Starts and stops itself (Matthews Engineering Co.).
Starts—stops—regulates—controls (Cutler-Hammer).
Stay fresh for years (Ray-O-Vac batteries).

There is economy in RAM motors (Robins & Myers).
There’s a Hotpoint electric range for every purse and purpose (Edison).
They keep a-running (electric motors), Century Electric Co.
They last longer (Eveready battery).
They show when they blow (Trico Fuse).
To increase value is to enrich life (General Motors).
Try Trico today (Trico Fuse).

Urge to instant action, The (North East Electric Co.), Rochester.

Vesta for vitality (Vesta Battery Co.).

Watch dog of your battery, The (Western Electric Instrument Co.).
Water by wire (electric water system), Everite Pump.
We’re cooking at the table now (table appliances), Chase Brass & Copper.
When the mercury soars, keep happy (Arctic electric fan).
Where quality is a responsibility and fair dealing an obligation (Webster El.).
Wherever wheels turn or propellers spin (Delco battery).
With the pistol grip and trigger switch (Black & Decker Mfg. Co.).
Work electrically and enjoy the difference (Reddy Kilowatt).
World’s largest manufacturer of household electric heating appliances (Edison).
World-wise reputation for high-tension insulation, A (Ohio Brass Co.).
Worth more, does more (Ericsson Mfg. Co.).

Yale battery for every battery need, A (Yale Electric Corp.).
You expect more and get more from Mallory (controls), Precision Products.

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